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Capresso-Jura Espresso Machines History

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In 1994, Capresso was launched by Michael Kramm, former president of Krups USA, to serve a specific purpose: to provide innovative coffee and espresso machines for those who want the best. After popularizing high-end coffee makers and the home espresso market for more than 20 years it was time to develop machines which cater to the sophisticated American coffee connoisseur.

The Best Machine
Mr. Kramm believes that the high-end category in the US is currently far from satisfied. "Today Europe shows clearly that there is a next step in how people consume coffee, a step still to be taken by many people here," he explains. "When Europeans go to a specialty store, they are drinking coffee prepared on the principle of pressure-brewed coffee. Our Super-Automatics deliver pressure brewed coffee consistently better and fresher than most American coffee bars."

No Compromise
"When you work for a large multi-national company there are certain things you can't do. Products have to appeal to many customers. So you aim more for the middle. Now we can concentrate on what I know is the best solution for the true coffee lover, not necessarily the most affordable.

Patented Designs and Advanced Technology
Through new, patented designs, Capresso makes it's machines easy to use and easy to care for. Equally important are the design aspects and the quality of the materials used. "A coffee maker sits on the kitchen counter 365 days of the year. It should look great and compliment any kitchen."

High Quality
"Frankly, our machines are not for everyone," he concludes. "But for those who won't settle for second best, we produce high-quality European products that deliver superior performance with utmost convenience and reliability."

About Jura-Capresso
Jura-Capresso Automatic Coffee Centers - A New Class All By Itself!
In 2002, Jura AG, founded in 1931 in Switzerland and Capresso Inc., founded 1994 in the USA, have joined forces to bring you the finest Automatic Coffee Centers. With innovative and user friendly features such as interchangeable frother systems, easy to read multi-language LED displays, elegant coffee brewing illumination, instructive video tapes the IMPRESSA models offer a level of sophistication and high-end design not found anywhere else today. Click on "Products", then "Automatic Coffee Centers" to see the full line of Fully Automatic Coffee and Espresso Centers.
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